NBA: Is “Hugo” coming home to Charlotte?- Rebranding the Charlotte Bobcats to the Charlotte Hornets

April 17, 2013


NBA: Is “Hugo” coming home to Charlotte?- Rebranding the Charlotte Bobcats to the Charlotte Hornets

Dilemma X

Will basketball legend Michael Jordan announce the rebranding process of his Charlotte Bobcats to the Charlotte Hornets as the the regular season ends on Wednesday, April 17, 2013?

The New Orleans Hornets will be changing their name to the New Orleans Pelicans effective the beginning of the 2013-2014 NBA season. With the arrival of the Pelicans comes the departure of the Hornets and their classic logo. Many Charlotte fans have requested Jordan to rebrand his Bobcats franchise.

“We Beelieve: Charlotte…take back your Hornets!” is one of the main grassroots local Charlotte group eager to see the NBA team rebranded the “Hornets”.


Michael Jordan when asked by WBTV 3 CBS Charlotte reporter  “How does Charlotte Hornets basketball sound to you?” Jordan responds with “Still working on it, sounds good, still working on it”.

Video Link: WBTV 3 CBS Charlotte

WSOC 9 CBS Charlotte


Video link: WBTV 3 CBS Charlotte- Will the Bobcats become the Hornets…again?


Hugo the Hornet takes you to the image shown above, which is the official Facebook page for the mascot Hugo the Hornet. The song used in the Hugo the Hornet video below is  “Home”.

Adam Silver NBA deputy commissioner
Adam Silver seen holding a sticker from “We Beelieve: Charlotte…take back your Hornets!”, the grassroots organization that has been the major push to return the name “Hornets” to the Charlotte NBA franchise. Silver is in Charlotte this week.
Adam Silver is the deputy commissioner and COO of the NBA and on October 25, 2012, David Stern announced that he will step down as NBA commissioner on February 1, 2014. At that time Silver will become NBA commissioner.


A look back at the Hornets and Bobcats logos over the years

Hornets Bobcats Logo
Video Link: NBA Deputy Commissioner in Charlotte meeting with the Bobcats. Will make a big community announcement Wednesday 17, 2013.
Fast forward to 3 mins 20 secs
What might the announcement be?
Video: Hugo the Hornet’s New Orleans memories 
The song used in this video is “Home” by Edward Sharpe & The Magnetic Zeros ending with the lyrics “

“la, la, la, la, la, take me home
Baby, I’m comin home.”

Video: New York Knicks Vs Charlotte Bobcats | 20th season win | 04/15/2013
Charlotte 106
New York 95

The Cats wrapped up the 2012-13 season at home against the Cavaliers beating Cleveland 105 t0 98 on April 17, 2013. Charlotte  won 7 of its last 9 games at Time Warner Cable Arena.


See links on former topics:

NBA: New Orleans Hornets officially renamed Pelicans, Charlotte, Seattle and Sacramento + NBA attendance 2013 current status
NBA: Rebranding name and colors for the New Orleans Hornets to the Pelicans and the Charlotte Bobcats to Hornets?
NBA: Is Michael Jordan rebranding his Charlotte Bobcats to Cats instead of Hornets?
NBA’s Charlotte Bobcats changing colors? Team says any change would be irrelevant to nickname

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